2027 Visitor Guide Advertising
VISITOR GUIDE ADVERTISING OPPORTUNITIES
The most comprehensive visitor guide for Montrose, Colorado will be published in early January 2027. Visit Montrose will be a 100-page beautifully designed guide featuring stories about local attractions, day trips, events, and more. The detailed stories and stunning photos of our area presented in this publication are an asset for attracting not only visitors, but also new businesses and people that have an interest in relocating to Montrose. This is a fantastic opportunity to get the word out about your business or event.
Click here to see the current Visit Montrose Visitor Guide:
To place your ad, or, to speak with someone from Visit Montrose about advertising reach out to William Woody at william@visitmontrose.com
LOCAL DISTRIBUTION
Visit Montrose is placed in magazine racks throughout the Montrose area in hotels, the Montrose Regional Airport, the Downtown Montrose Visitor Center, restaurants, real estate offices, grocery stores, and other strategic locations.
OUTSIDE AREA DISTRIBUTION
The magazine is placed in over 60 visitor centers and chambers of commerce throughout the state of Colorado. It is also mailed to individuals who order a copy through strategic advertising and other marketing by the Montrose Office of Business and Tourism. A digital version is placed on VisitMontrose.com and partner websites.
PROFESSIONAL AD DESIGN
As an added bonus, professional ad design is included in your Visit Montrose advertising package. To maintain a consistent look and feel in the guide and to provide you with a well-targeted ad, this service is available at no charge. Of course, as always, your camera-ready ad is accepted as well.
ADVERTISING IS A PART OF THE STORY
In the Visit Montrose publication, advertising has an important place – it’s part of the story. Not through gimmicky advertising, but through well-designed ads that entertain, inspire, and motivate.
For our readers, the advertising message is an important part of the story of Montrose. We focus our attention on approaching and selling advertising to businesses and organizations with a strong Montrose community presence. Visit Montrose readers will link your advertisement with their positive feelings for Montrose.
At Visit Montrose, both large and small advertisers play an important role in our message to the readers. We strive to keep our ad rates low so small businesses have a voice and find value in our service.
To mix large and small ads as we do, we’ve found that ad design must be clean and simple. Clutter is not acceptable. Neither are boring ads. The message must be engaging and well thought out and accompanied by high quality photos and graphics. Our advertising staff can provide assistance at no charge for ad conceptualization, ad copy, and graphic design.
ARTWORK INFORMATION
Proofing: If an ad is proofed two times with no response, Visit Montrose reserves the right to run the ad as developed by Visit Montrose.
Ownership: Advertisers retain all ownership of ads produced by Visit Montrose, and ads may be used elsewhere.
Complimentary Design: Ad design is available FREE of charge with each advertising contract. *
Space Reservation: For an enjoyable reading experience and maximum exposure for our ad partners, page count for each magazine is set and advertising is capped at 25% of total cont.
ADVERTISER DEADLINES
July 15
- Final day to purchase ad
- All content is to be submitted to designer
- 50% ad payment due at contract signing
August 1
- 2025-2026 visitor guide ad sales end
- Final day to purchase an ad and/or sign the contract
- The remaining 50% ad payment is due
All ads must be packaged in Adobe software and emailed to william@visitmontrose.com
Except in Premier Placement cases, no placements are guaranteed
¼ page ads will only be displayed in the back of the guide and not interspersed throughout
Advertising Contract Terms and Conditions:
1. Payment and Collection. It is agreed that 50% of the total contracted amount shown on the front of this Contract is due upon signing, with payment of the remaining balance by November 1, 2017. Please make checks payable to City of Montrose and send them to: City of Montrose, Attn: Office of Business and Tourism, P.O. Box 790, Montrose, CO 81402. If an overdue amount on Advertiser’s account is referred to an appropriate agency for collection, Advertiser agrees to pay reasonable collections fees, attorney’s fees and court costs.
2. Cancellation. Advertising space reserved by Advertiser may be cancelled and any payment refunded if cancellation is submitted to City in writing by September 15. If Advertiser fails to provide materials in time to meet the ad submittal deadline, or if full payment is not received by November 15, City will retain any payment already received, and the corresponding ad space will be filled at City’s discretion.
3. Ad Materials and Cost. Any costs incurred by City for Advertiser in preparing its advertisement in addition to the initial ad design and first revision will be billed at $55/hour. Advertiser understands and agrees that these charges are in addition to the contracted rate for the advertising space.
“Camera-ready materials” are defined as an advertisement that is ready to go directly to the printer when received by City. If an advertisement requires any production work and it is not camera-ready, Advertiser will be charged $55/hour for production work reasonably necessary to make the advertisement camera-ready. Advertiser will be provided opportunity to make corrections to their own camera-ready artwork, provided the final materials are submitted by ad deadline. Ad specifications are contained in the Advertising Opportunities sales sheet. Advertiser acknowledges receipt of the current the Advertising Opportunities sales sheet.
All advertisements are accepted and published upon the representation that Advertiser is authorized to publish the entire contents and subject matter thereof. In consideration of the
publication of advertisements, Advertiser will indemnify and hold City and its employees, agents, and representatives harmless from and against any loss or expense arising from the publication of such advertisements including, without limitation, those resulting from claims or suits for libel, violation of privacy, plagiarism, or infringement.
4. Review and Approval. To preserve the overall quality and presentation of the publication, City reserves the right to recommend and/or require adjustments to ad contents, form, color, illustrations and typography. It is understood that City, at its sole discretion, reserves the right to refuse any advertising that does not conform to the primary audience or intent of the publication.
It is the responsibility of Advertiser to review and approve the final advertising materials. City will not be responsible for any errors in advertisements that result from errors in materials submitted by Advertiser. Advertiser’s sole remedy for significant errors caused by City shall be to repeat a corrected advertisement in the next available issue or, at City’s election and in its sole discretion, to refund to Advertiser the contracted advertising rate. City shall have no other liability due to any advertising error or any advertisement. Artwork djustments submitted or requested after Advertiser has approved artwork or the final artwork deadline has passed will be performed at the sole discretion of City.
5. Termination of Agreement. If Advertiser is in default under any provision of this Contract, City may terminate this Contract without prejudice to any of its rights, herein, on five (5) days written notice.
This Contract contains the entire agreement and understanding of City and Advertiser and is not transferable. All notices required by this Contract shall be sent to the principal offices of City and to Advertiser at the address on this Contract.
This Contract shall be deemed to have been negotiated and entered into, and shall be performed, in Montrose, Colorado. It shall be governed exclusively by the laws of the State of Colorado without regard to its choice of law rules.
By executing this Contract, Advertiser represents that it has read and accepted all associated terms and conditions, including, without limitation, those terms and conditions set forth herein. The person executing this Contract represents that they have read and understood the provisions of this Contract and that they have the authority to execute this Contract on behalf of Advertiser.